Colleges

Abdulelah Al-Thagafi

Assistant Professor, Marketing

College of Business Administration- Dahban

Major of Marketing - College of Business Administration - D
a.althagafi@ubt.edu.sa
966122159116

Experienced Lecturer with a demonstrated history of working in the higher education industry. Skilled in Marketing Management, Fast-Moving Consumer Goods (FMCG), Business Planning, Market Research, and Analytical Skills. Strong education professional with a Doctorate focused in Business, Management, Marketing, and Related Support Services from Glasgow Caledonian University.

from Durham University:

  


Critical Evaluation of research information

 

Managing Information for Your Doctorate (including Endnote)

 

Long Documents in Word

  

An introduction to SPSS for Windows

 

Getting Published in Science

 

Using Interviews in Research

 

Preparing to Teach Large Groups

  

Introduction to Applied Quantitative Data Analysis 

a.    Brand Management

b.    Digital Marketing

c.    Principles of Marketing

d.    Strategic Marketing

e.    Consumer behaviour

f.     Integrated Marketing Communication 

Academic Reviewer for Journal Papers (Emerald Publishing - IGI Global)


Lecturer in Marketing (UBT - Since 2013)


Assistant Brand Manager - Savola Foods (From 2009 to 2011)


Marketing & Sales Planner - Jamjoom (From 2002 to 2006)

Consumer Behaviour

Marketing Strategy 


This information will be updated soon !

This information will be updated soon !

This information will be updated soon !

This information will be updated soon !

This information will be updated soon !