Sustainability & Behavioural Finance
The work of this group focuses on a novel angle of research that brings together the seemingly disparate fields of environment, social organization and finance. The group’s researchers borrowed from these fields and brought together the distant concepts of sustainability and behavioral finance and projected them as a broad title for their research endeavors. Business ethics and environmental economists have for a considerable time been calling on sustainability as a well-established concept in their research work on the impact of business on the natural and social environments. Standard finance and investment disciplines have also habitually called on the concept of behavioural finance to describe investors’ behaviors. However, and despite the plethora of research exploring standard finance, which dates to the late 1950s and early 1960s, much less work is being done on behavioural finance and sustainability, particularly, in the areas of corporate social responsibility (CSR) and the recently more pressing processes of environmental, social and governance (ESG) aspects. Researchers in this group believe that bringing together sustainability and behavioural finance in an organic interplay will revolutionize the seemingly inanimate finance field and provide insights into additional valuable factors that are at play. Research in this group will be undertaken through a collaborative effort with a global team of researchers who are planning to produce a dozen research papers destined for publication in highly reputable journals and two books in 2021-2022.